& Commentary

August 19, 2019

#Farm24 reaches millions more than ever before

24 Hours in Farming is the UK agricultural industry’s biggest online event, and 2019 was its most successful year ever. It kicked off at 5am on Thursday 8 August and highlighted the pride of the nation’s food producers, encouraging farmers to show the general public a typical working day.
Through the power of social media using the hashtag #Farm24 it trended at number 1 on Twitter, achieved 160 million impressions, increased its audience reach by 47% and its number of unique contributors by 50% from last year.
We are grateful for the continuing support of #Farm24 from Morrisons.
View a short video of just some of the highlights here

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